Jun 21, 2012

Announcing a new summer frozen treat: "SnoToast"

My good friend Andrew and I are very pleased to announced a new frozen treat concept that we call "SnoToast". Some artist concepts for the cart, logo, etc. are below.

(Other names we considered included "PolarLoaf" and "Toasticle".)

The concept is simple: it's a piece of bread, carefully frozen and then served up fresh from a bicycle freezer cart that we call the "SnoToastMobile".  Customers will have the option to sprinkle the toast with cinnamon for a delicious fun treat, sure to cool you off on a warm summer day.

We are looking at options to include various kinds of bread, including 12-grain whole wheat, flax, pumpernickel, raisin, banana, rye, sourdough, etc.  We will also offer gluten-free and nut-free bread for diet-conscious consumers.

But we need to raise some dough to make this happen, so if you'd like to invest in this exciting opportunity, please drop me a line.


No comments: