The Chicago White Sox have signed a three-year promotion deal with 7-11. In exchange for half a million dollars, the White Sox will move the first pitch for all evening games to 7:11pm. (via Adfreak)
2 comments:
Anonymous
said...
great out of the box tie in...but its interesting that the story underneath about the new mascot in saginaw is where it is...the saginaw spirit start all their evening home games at 7:11 as well...seems michigan 7-11's got the ball started for this type of promo...Craig
Actually while I would love to credit Steagle Cobeagle for this, I know I saw this done for a minor league basketball team about 15 years ago. It's been around for a long time...
2 comments:
great out of the box tie in...but its interesting that the story underneath about the new mascot in saginaw is where it is...the saginaw spirit start all their evening home games at 7:11 as well...seems michigan 7-11's got the ball started for this type of promo...Craig
Actually while I would love to credit Steagle Cobeagle for this, I know I saw this done for a minor league basketball team about 15 years ago. It's been around for a long time...
-Cudo
Post a Comment